Here is Active's wholesale price list for June 1, 1993. Most game companies displaying at CES or E3 also give out a price list like this, meant for wholesale distributors buying product directly from the manufacturer. By mid-1993, the wholesale price on NES Action 52 was $40, with MSRP set at up to $100. The 16 bit versions cost a whopping $80 wholesale in cartons of 24.
Both Cheetahmen II and SNES Action 52 have a wholesale price given, but neither were officially released. Nor were the action figures (darn!).
Besides the previously known products, there is an announced cartridge called Sports 5 for SNES and Genesis; its contents are unknown. In addition there's the mysterious Action GameMaster, which we'll find out more about later.